Aashirvaad whole wheat atta is made of zero per cent maida and 100% atta, which makes it extremely nutritious since its packed with health benefits. This also means more fluffy and soft rotis at home. Aashirvaad Atta is also made from the best grains - heavy on the palm, golden amber in colour and hard in bite. It is grounded using the chakki - grinding process for the perfect balance of colour, taste and nutrition. 

Behind every Aashirvaad Whole Wheat Atta pack are the Indian farmers and Aashirvaad experts who’ve made the atta with extra care. The 4-step advantage process of sourcing, cleaning, and grinding ensures zero human contact with the atta. Aashirvaad prides itself in making pure whole wheat atta with all its natural dietary fibers intact which ensure that you and your family receive optimum nutrition for a healthy life. Directly sourced from a wide network of Indian rural farmers, Aashirvaad Whole Wheat Atta grain produce goes through a 3-step cleaning process that ensures the best quality of wheat grains. The grains are ground using the ‘chakki-grinding’ method which makes sure that the whole wheat atta contains Sampoorna Atta. Aashirvaad ensures locking in the highest nutritional value in whole wheat flour. The locked-in dietary fibers and natural nutrients help in easy digestion and supporting immunity which is essential for your family’s daily intake. The dough made from this chakki atta absorbs more water which makes sure that the rotis remain softer for a longer period.

• Aashirvaad Superior MP Atta is made using the 4-step advantage process of sourcing, 3-step cleaning, no-touch packaging and nutri-lock.
• Wheat for Aashirvaad Atta is sourced from 6500+ selection centers across the country.
• Wheat grains undergo a 3-step cleaning process.
• The mechanised packaging ensures that the atta remains untouched by hands, thereby making it hygienic.
• The Nutri-lock helps ensure the goodness and nourishment of whole wheat.
• Aashirvaad Superior MP Atta is India's No.1 Atta Brand.

Nutritional Facts

Whole wheat atta is comparatively healthier than bleached white flour, which is obtained after processing and 60% extraction from grain. If you are consuming whole wheat atta, you are eating food enriched with vitamin B1, B3, B2, folic acid, calcium, phosphorus, iron, fiber and zinc.Many health disorders, which are integrally linked with nourishment like mineral deficiencies, pregnancy problems, obesity, anaemia, chronic inflammation are cured by consuming whole wheat.

About Aashirvaad

Aashirvaad stands for purity, expert sourcing and quality and believes in giving you nothing but the best. Hence the ingredients are carefully hand-picked and processed with the same love and care with which you prepare your food. Aashirvaad has a wide range of products - atta, ghee, salt, spices and instant mixes. To lock in the freshness and nutritional quality of the products, Aashirvaad uses world class packaging technology to retain the flavour and high quality.

About ITC

ITC is one of India’s foremost companies with its presence in FMCG, Hotels, Packaging, Paperboards & Specialty Papers, Agri & IT Businesses. ITC Brands are designed and customized to delight diverse tastes, needs and lifestyles. With quality and innovation at the core along with contemporary packaging, customer insights and a formidable nationwide distribution network, ITC has been delighting millions of households every day since 1910. A brand that is made in India, for the world.